Plugin / AZEXO Advertising Analytics
azexoDescription
Description
This plugin collects data from CRM-system (or eCommerce-system), advertising platforms and your website. With this data it generate reports on key business indexes.
Reports demo
Comparing with Google Analytics:
- this plugin 100% ready to use for advertising statistic with careful attention to every paid visit (Google Analytics provide not always accurate statistic)
- this plugin designed for business-analytics (Google Analytics better suited for web-analytics)
- this plugin already integrated with many CRMs – you do not need to pay hundreds dollars to freelancer for CRM integration with Google Analytics
- sale refund or change order amount – immediately accounted in the plugin reports
- this plugin integrated with 4 advertising platforms for costs importing
- reports generated without data sampling
- a/b split testing based on profit not based on conversion
- cheaper technical support (Google Analytics Premium – 150 000$ per year)
- this plugin can work together with Google Analytics (or with any other analytics service) without any conflicts
Dimensions:
- Custom url-provided parameters
- Custom fields form CRM
- utm_source
- utm_medium
- utm_campaign
- utm_content
- utm_term
- Landing page
- Split-testing group
- Hour
- Day
- Day of week
- Week number of year
- Month
Metrics:
- Visits
- Leads conversion
- Leads
- Sales conversion
- Sales
- Revenue
- Average revenue
- Profit
- Net Profit
- Average Profit
- First Costs
- Marketing Costs
- ROI
- ROMI
- Absolute conversion
- Potential sales
- Canceled leads
- Potential revenue
- Revenue of canceled leads
- Clients
- Paid customers
- Repeated leads
- Repeated sales
- CPO
- CPC
- CPL
- CAC
- LTV
- Margin
Statistic models for one visitor entrances history:
- Effect from only last entrance (from where people make purchase decision)
- Effect from only first entrance (from where people find you)
- Equal contribution from all entrances (all channels important)
- U-shape contribution from all entrances (combination 1, 2 and 3)
Free-version features:
- Powerful reports builder – like in Google Analytics but simpler
- Integration with WooCommerce (added product first cost, orders accounted as leads)
- Integration with AZEXO Squeeze Page Plugin (with simple CRM and email-marketing functions)
- Manual marketing costs entering
- Promo-codes shortcode for call-tracking
- Phone shortcode for dynamic call-tracking
- Manual calls-history entering for dynamic call-tracking
Paid integrations – $200 per one integration:
- Google AdWords costs auto-import
- Facebook costs auto-import
- Yandex Direct costs auto-import
- VKontakte costs auto-import
- Agile CRM integration
- Capsule CRM integration
- vTiger CRM integration
- Microsoft Dynamics CRM integration
- SugarCRM integration
- SuiteCRM integration
- Odoo 8 CRM integration
- ESPO CRM integration
- VTE CRM integration
- Zoho CRM integration
- Salesforce CRM integration
- Bitrix24 CRM integration
- Solve360 CRM integration
- GoIP GSM-gateway integration for call-tracking
Request any integration – $200 per one integration:
- CRM service
- Virtual PBX service
- Call tracking service
- Callback phone service
- Online chat service
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