Plugin / Event Tracking for Gravity Forms

Ronald Huereca



This plugin provides an easy way to add event tracking to your Gravity Forms using Google Analytics, Google Tag Manager, or Matomo (formerly Piwik).

Also supports:

  • Pagination events
  • JS only events
  • Google Tag Manager
  • Matomo (formerly Piwik)

Setup Guide

Looking for help setting things up? Read Our Setup Guide

Minimum Requirements

  • Gravity Forms 2.4
  • Google Analytics Universal Analytics
  • Google Tag Manager (optional)
  • Matomo (formerly Piwik) account (optional)


  • Submit events to Google Analytics using the Measurement Protocol, JavaScript, or using Google Tag Manager
  • Submit events using Matomo (formerly Piwik)
  • Add multiple event feeds with conditionals
  • Custom event categories, actions, labels and even values
  • Track form pagination events
  • Dynamic event value on payment forms (integration with the payment add-ons including Paypal Standard, PayPal Pro, Stripe, etc…)

For payment based forms, you can leave the value blank to convert using the total payment amount.

Development happens on GitHub.

Please Rate the Plugin or Give Back to show support.


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