Plugin / iZooto – Web Push Notifications

Description

15,000 publishers trust iZooto when it comes to building an audience and keeping it engaged. iZooto helps publishers own their audience and increase their traffic and revenue.

And as Jomar, CEO @ PhilNews says – After using iZooto for several days, it made me think that this could be the replacement for the lost traffic from Facebook. Now, after three months, my realization was correct which also justified my first impression with iZooto. Currently, iZooto increases my traffic by more than 20% every month.

At iZooto we help you build, engage, and retain your audience using web push notifications, and even convert your AMP site visitors to your audience. You can also build and engage your audience on your WooCommerce store.

Web push notifications can be delivered on both mobile and desktop browsers in real-time, even when your users are not on your site. To receive these notifications, your website visitors need to opt-in (subscribe) to receive notifications. Web push notifications are highly visible as they are delivered directly to your audience and hence have a high click-through rate. CTRs on push notifications can vary from 3% to 25% depending upon the context they carry.

iZooto helps you accomplish 3 key objectives:
1. Build your marketing list: Convert your website and AMP site visitors to your audience. With an opt-in rate of up to 7%, you can build a list 30 times faster than email.
2. Understand your audience: Segment your audience based on their location, on-site behavior, device, and more and improve customer retention
3. Engage and monetize – Send targeted notifications to your audience and drive engagement. Grow your traffic and revenue with repeat visits and also get up to a 6% boost in revenue for your woocommerce store. Publishers and bloggers can also monetize their audience by opting to send ads via push notifications.

SUPPORTED BROWSERS

iZooto supports push notifications on all leading browsers including Chrome, Firefox, Safari, Opera and Microsoft Edge.
However iOS on iPhone and iPad and Internet Explorer do not support Push Notifications.

Powerful Features For Publishers

1. One Click Activation – it takes just one click to integrate iZooto with WordPress.
2. Support for your AMP Site – convert your Accelerated Mobile Page (AMP) visitors to your audience and utilize the surge in traffic on your content.
3. Create notification drips – create automated series of notifications to engage with your audience and trigger them to act.
4. Manage Notifications from WordPress – push notifications to your entire audience when you Update or Publish a post from your WordPress account itself. The notification gets auto-composed by picking your site title, post title or post description.
5. Automated Push Notification – every time you publish content your notifications will be automatically pushed using iZooto’s Zapier integration.
6. Notifications with Rich Media – use icons, images, emojis and call to action buttons with your notifications to make them appealing and action-oriented.
7. Schedule Notifications – time your push notifications to be sent one time or on recurring basis and put user engagement on autopilot.
8. Local Time Zone Notification Delivery – deliver push notifications according to their local time zone and get a better response rate.
9. Audience Segmentation – segment your audience on the basis of the content they consume, and their behavior and demography and target them via contextual notifications.
10. Geo-Targeting – target users according to their location and share with them hyperlocal content.
11. Device-Targeting – target and engage with users on both mobile and desktop.
12. Analysis – analyze your audience growth, campaign performance and understand where your audience comes from and how do they access your website.
13. Manage Multiple Websites – a single iZooto account is sufficient to manage all of your websites, all you would have to do is integrate iZooto with these websites of yours.
14. Collaborate – bring your team on iZooto and assign them different roles.

Powerful Features For WooCommerce

You can use all features present for a publisher account along with the pre-designed automated drip campaigns to help you recover abandoned carts, retarget prodcut viewers, and engage collection visitors.
Supported WooCommerce Version – 3.6.5 and above

Success Stories

Over 15,000 publishers use iZooto to push out over 12B notifications every month. Leading brands including the likes of Yahoo, Condenast, Network 18, Newscorp use iZooto to engage their audience. iZooto now contributes up to 15% of total traffic for leading publishers. Publishers like Philnews and Pricebaba are using iZooto to generate up to 15% of their total revenue.
E-commerce stores like Jabong and KoleImports have also seen up to 6% boost in their revenue with web push notifications.

Pricing Plans For Publishers

Plans at iZooto are designed to match your existing business needs and give you functionalities to help you accelerate growth.
1. Monetization Plan: The Monetization plan is for fast-growing publishers who want to monetize their audience using ads. This plan is free and even adds to your revenue by sending native ads to your subscribers, according to your audience interest.
iZooto works with leading demand partners across the globe and sends up to 2 ads every day to these subscribers. We follow the CPC model and advertising revenue is shared with the publisher.
2. Engage Plan: If you do not want to send ads to your audience and are looking for control over your branding, this plan is for you. Engage plan is designed to help you grow your audience and keep them engaged with the content that you publish. This plan starts at $75.
3. Enterprise Plan: It is for fast-growing brands, that are ready to level up their push notification game. This plan will help you design and schedule your messages to best address your audience’s needs.
To learn more about any of our plans drop us a mail at [email protected]

Pricing Plans For WooCommerce

Learn about the pricing for E-commerce stores here.

Resources

iZooto help document will help you get started right away. You can also refer to our YouTube channel and go through the product videos to understand how to use the various features.

Support

A dedicated support team that assists you across channels – live chat, email, and on-call support. Head to iZooto to start a conversation with our WordPress specialists.